I had the pleasure of talking with branding expert Christina Helm. Her insights would be helpful for any small business owner. Enjoy!
by Barbara Hall

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I had the great privilege and honor in meeting David Allen, the Senior Vice President of the Bank of North Carolina in Greensboro, North Carolina. David is such a personable, smart, and kind individual who was so willing to be interviewed and connect with an entrepreneur as myself. This Yale graduate works with numerous small businesses and financially advices his clients in a personable way. I am convinced I have met my businesses financial advisor!

Please enjoy the following recording of our time together, and I hope it will be beneficial to you.

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Tell me about the history and your role in the Rowan County Jazz and Blues Festival: 

In 1999, I started having fish-fry’s in downtown Salisbury. I was a member of the United Arts Council and I knew that my community wanted to see a festival. I pushed for a festival and I got it. It wasn’t easy. My first festival was with a homemade stage made from a single-wide mobile home. I even made the festival banner from shower curtains.

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I have the great pleasure and honor of personally knowing Tim Gardner, founder and owner of G-Graphics Company in Greensboro, North Carolina.  G-Graphics is a graphics/marketing services company that especially works with small businesses in creating their marketing related materials. Tim is a talented entrepreneur, and has some wise words for those interested in the world of graphic design, marketing, and entrepreneurship. I hope you enjoy the following recording from his interview here!

 

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