Written Interviews

Wealth Management Goals for the Entrepreneur

As Market Development Manager (Vice President) for Merrill Lynch Wealth Management’s community market offices in the Tennessee Valley, Jonathon Hubbard works closely with local leadership and financial advisors to help clients achieve their life goals through a full range of financial solutions and investment strategies based upon the client’s risk tolerance, time horizon, liquidity needs, and overall investment goals. 

From rushing football fields in Charlotte, North Carolina as a high school student, and at Davidson College to Corporate America, Jonathon honed his soft skills on the stage. Believe it or not, he was a theater major pursuing a bachelor’s degree. Improvisation and soft skills practice paid off. During an economic crisis, he saw an opportunity to begin a career in finance that would evolve into a profession affording other people opportunities to build generational wealth. It doesn’t hurt that his family will also benefit from his knowledge. 

Typically, men and women with a significant net worth are a wealth manager/financial analyst’s clientele. Entrepreneurs fall into that category. So, I asked him “why should an entrepreneur work with a financial advisor?” Financial advisors in wealth management do more than advise. Often, they can provide capitalcash flow, and loans through access to portfolios making financial recommendations after understanding and analyzing a business’s balance sheets. Jonathon says to look at a financial advisor as a Chief Financial Officer (CFO). 

When considering the end goal; valuationor harvest of your company, financial analysts in wealth management can forecast success by understanding the driver of each financial goal. Whether the goal is to build assets for the next business, legacy planning, or tax advantages, knowledgeable professionals like Hubbard make sure your money isn’t sitting because sitting money is losing money. 

Hubbard’s final thoughts are for the entrepreneurs that want to see success: evolve or dieCompanies that cannot or choose not the see the matrix and where their industry is going, ultimately failing to understand the needs of the population will not survive. 

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