Entrepreneurs of Western North Carolina’s Tourism Industry-wmv
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Entrepreneurs of Western North Carolina’s Tourism Industry-wmv
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Darren Smith is the originator/owner of Wake Forest Awards & Engraving. He is an energetic entrepreneur with great ideas for the future and it always looking for ways to stay on top. Enjoy!
http://www.youtube.com/watch?v=GVe0VtTaEwEMark Peurifoy is a senior industrial designer brand specialist for B/E Aerospace in Winston-Salem, NC. He has his undergraduate degree from the University of North Carolina at Greensboro and his Masters Degree of Industrial Design from NC State University. He lives in Winston-Salem with his wife and three year old daughter.
Mark is interested in learning about how he can operate the design part of his business in an entrepreneurial fashion. I found it fascinating about how many similarities there were between the business he is in (designing airplane interiors) and the business I am in (the grocery business) even though the businesses are quite different on the surface. When we design stores, we go through a similar process as his company does. The concern for the customer is evident in each business. Mark reflects the airlines’ brand identities in the aircraft interiors that he designs as we also reflect our brand identity when we design stores.
I interviewed six entrepreneurs, each for a specific reason that will help me understand facets of my own entrepreneurial journey. I wanted to talk to entrepreneurs that had started in totally different industries, but had the dream to create their own business. I wanted to interview both large and small innovative companies. All in all, this was a fascinating process that allowed me to develop many new contacts and connections in the Winston-Salem, NC community.
If I were to sum up my learnings, it would come down to three words “Follow your dreams”. Everything else seems to take care of itself.