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SME Interview with Kevin Coggins, Practice Leader at Arris Partners, Cary, NC

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1.       Please, tell me a little bit about the Arris Partners Company.

We are a boutique recruiting firm that is focused on three different industries. The first, agriculture practice. Then life sciences, which is pharma. And then private equity-backed manufacturing companies. Those are our three practice areas. And we are essentially more of a manager to C-Suite Recruiting Company.

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SME Interview with Wendy Coulter, President & CEO Hummingbird Creative Group, Inc.

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  1. Please, tell me a little bit about Hummingbird Creative Group. What services do you offer?

Hummingbird Creative Group is a full-service branding agency. I founded the company in 1995 here in Cary, North Carolina, and our goal is to work with our customers who are often manufacturing as well as service businesses to do whatever they need to build their brand in the marketplace.

So, that might include brand strategy, figuring out what their positioning and their major messaging should be, implementing marketing tactics, graphic design projects, advertising, PR, building websites, and doing all kinds of digital marketing and in sales enablement tools. Continue reading

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SME Interview with Dan Gregory – Vice President, General Manager of Hummingbird Creative Group

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Hummingbird Creative Group was founded in 1995. It’s a full-service branding agency that helps local, national, and international companies in entering and succeeding in a chosen market.

Dan Gregory, Vice President and General Manager of Hummingbird Creative Group in Cary, NC shared the insights into target marketing and positioning of a product or a service on the market.

What should an entrepreneur look for when selecting an agency?

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