I had the pleasure of speaking with Anna Hodges Smith, President/Account Executive with Hodges Associates about their full-service public relations, advertising, and marketing agency.
I had the pleasure of interviewing with Karen and Zan Barnes (due to the weather being wonderful that day, Karen’s husband, Brant, was working on home related projects). I had a great time getting to interview the two of them together and you will see that due to the interview lasting about an hour or so.
It is extremely important to know the most important (first) step in starting a business as an entrepreneur.
Are you contemplating the first steps in starting a business right now? It’s important to consider what the first step should be when starting your brand-new business. What is step one? Should it be utilizing creativity, brainstorming business ideas, leasing a workspace, developing your product, making sales, hiring talent, working yourself to the bone? It might be hard to believe but the very first step in beginning your business is hiring a professional marketing/advertising group to help you with every step you will need along the way.
Obtaining a professional marketing/advertising group’s help (from the beginning) is invaluable. There are several points to consider. You must understand why gaining professional marketing help truly is the launch-pad for everything your business will become. You also need to know how to select a worthwhile professional marketing team. Then you need to also know the outcome you deserve and expect. Keeping these ideas locus will ensure that the first-step-process of acquiring a marketing team is a success.